Brand Strategy
Brand Identity
Product Design

TreeHouse is a next-generation home improvement company focused on providing products and installation services to make homes sustainable and healthy. In aggressive growth mode and poised to open additional stores in new markets, TreeHouse needed to revisit their brand identity and all customer touch-points.

After an exhaustive search for the right partner, they chose Joseph Blalock to design and execute against a new brand identity and digital design language.

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